Two lines of work. GrafStack helps newsrooms structure their journalism for AI search, licensing, and agents. Product consulting helps any team plan the work and lead delivery.
Your journalism, structured for AI search, licensing, and agents. The AI Editorial Workflow Audit shows where your gaps cost you.
Plan the work, then lead delivery when you need extra capacity.
Where they meet. A GrafStack roadmap often turns into workflow and platform planning. Either line can lead into interim leadership.
Four weeks. Fixed fee. A clear roadmap at the end.
Newsrooms losing traffic, attribution, and reader trust as AI answer engines use their reporting. GrafStack sits on top of the CMS you run today.
Four weeks. Fixed fee. A clear roadmap at the end.
Most engagements start with one question: what should change first? I help you answer the question, plan the work, and lead delivery when you need extra capacity.
Publishers and content organizations deciding how editorial work should move through their tools, and which platforms to keep, replace, or consolidate.
We agree on scope, access, timing, and deliverables before work begins.
Product teams in any industry that need to decide which opportunities to pursue, including where AI fits and where it does not.
We agree on scope, access, timing, and deliverables before work begins.
Organizations in transition that need an experienced product leader now: startups before a first product hire, nonprofits without in-house product leadership, and teams between leaders.
We agree on scope, access, timing, and deliverables before work begins.
I don't show up with a one-size-fits-all solution. We start by understanding what's actually broken, who's involved, and what you can realistically change. A strategy is only useful if it works with your team and budget.
You know your business better than I do. I know what's worked elsewhere. We combine that knowledge to build something that fits your situation.
We focus on systems and habits that make your team better at making product decisions. If it doesn't work with the people and budget you have right now, we don't do it.
Smaller teams get the same thinking, scaled to their runway and budget.
Build the right thing for the right people before you run out of runway.
Work with startupsTechnology and product decisions that serve your mission and fit your budget.
Work with nonprofitsPractical talks and facilitated sessions for product, editorial, and technology teams.
Share your priorities and what stands in the way. We'll talk through whether a focused engagement or ongoing support makes sense.
Discuss your priorities
GrafStack